HOLIDAY ADS
CONCEPT ADVERTISEMENTS FOR STARBUCKS
DESCRIPTION
This project is all about reimagining Starbucks’ holiday campaign visuals. I designed a series of cozy, festive concept ads that mix seasonal vibes with the iconic Starbucks brand. The goal was to create engaging, on-brand content that felt like a warm holiday moment with your favorite drink in hand.
PROCESS
I started by sketching out layout ideas and diving into Starbucks’ brand guidelines to make sure everything felt authentic to their look. I sourced product photos from Starbucks’ website and edited them in Photoshop, cutting out each drink to fit seamlessly into the layouts. I designed everything – from mobile ads and social carousels to posters and even a billboard mockup – blending the classic Starbucks identity with bold holiday graphics.
Every detail, from spacing to typography to background textures, was designed to echo that familiar, festive Starbucks feel while creating something new and fun.
DELIVERABLES:
→ Full campaign concept
→ Physical and digital displays
→ Hand-drawn initial sketches
→ Brand-consistent visual system
